Monitor Online Reputation Using These Tools
One of the most important measures of success for your business is your online reputation. The online world is real life; your reputation online is everything. Your digital marketing strategy must therefore include monitoring and maintaining your online presence.
You must identify problems early (and address them) and provide timely feedback. Maintaining a positive reputation starts with monitoring online reviews about you. This is the reason why most businesses buy reviews on Google. It illustrates the importance of customer reviews regardless of the ethical aspect of this practice.
But there are a few more ways to take control of your online reputation. Wanna know how do you monitor what people say about you online? To monitor your reputation online, check out these tools.
Chatmeter
Chatmeter helps brands and agencies improve customer satisfaction by collecting and analyzing feedback. You will receive emails when there are any reviews found on over 20 local search and review sites.
Furthermore, you will receive notifications whenever your brand publishes new content.
It helps you see how you stack up against your local competitors by spying on their activities and using their insights to improve your marketing strategy.
Your website and store pages can be updated with reviews from external websites using their widget.
The information you provide on your profile on one listing site is automatically updated on your profiles on other listing sites as well.
They also provide a useful brand visibility score, allowing you to examine the online presence of your brand against that of its biggest competitors.
RankRanger
RankRanger is an SEO tool but also has a reputation manager.
Search engine results can be analyzed to check for slanderous or negative content, as well as monitor search engine results changes and how your efforts on reputation management have an impact on your visibility.
Google Alerts
One of Google’s many free tools is Google Alerts, which is valuable for marketers and SEO professionals.
To get alerts for a company name, enter it along with terms related to your niche. According to your preferences, you will receive email notifications of your mentions as they occur, once a day at most, and at least once a week.
Social Mention
Over 80 social media sites, including Facebook, Twitter, and YouTube, are monitored by Social Mention. Yes, one way is to buy 5 star Facebook reviews, but with this tool, you can monitor your FB reviews and mentions.
SEMrush
It allows users to track the sentiment of online mentions, as well as the authority of resources, using SEMrush. The free version of SEMrush comes with a limited number of features. The following are some things you can do with this tool:
- Search for mentions without backlinks.
- Influencers in the field.
- Identify the estimated reach of your campaign.
- From mentions, track referral traffic.
- Recognize the sentiment expressed in the mentions.
- Review the mentions of authority resources.
Search Engine Optimization Templates from Semrush allow you to develop tailored briefs, produce relevant content, and outrank rivals in SERPs.
Moreover, they provide data visualizations and aggregation to make further management easy.
In certain instances, you can filter results based on whether they are positive or negative, with the latter allowing you to avoid a crisis quickly.
SentiOne
With SentiOne, you can monitor what customers and other consumers have to say about your brand. In addition to real-time data, you can also access historical data. Keywords, social profiles, or your brand name can be tracked.
Your brand is found in SentiOne using thousands of online sources.
By easily filtering the keywords you’re tracking, you can prevent information overload. Rank higher than your competitors for your target keywords
Reputology
With Reputology, multi-location businesses can monitor and manage reviews across locations.
Other than social media sites, you can check out industry-specific review sites in hospitality, dining, healthcare, fitness, and real estate to find out what customers think of your site.
By converting negative reviews into customer service tickets, Reputology helps you quickly handle negative reviews.
ReviewPush
Businesses with multiple locations can use this online review management software to monitor social media and popular review sites (e.g., Facebook, Yelp, Google, Yellowpages, Foursquare).
Additionally, you can respond directly from your email inbox to any review, whether it’s positive or negative, after setting up email alerts.
On the web or in your industry, you can also find review sites where your business isn’t yet listed.
Using ReviewPush, you can examine your online customers’ reviews to figure out which stores need to improve their products or services.
You can view reports from the company, region, or store level with multi-level reporting.
Reputation Health
You may need Reputation Health if you are in the medical field or offer SEO services to medical practices. The service monitors online reviews for physicians and manages their reputation.
A total of 23 review sites such as DrScore, HealthGrades, UcompareHealthcare, and Vitals are also monitored by this tool.
You will receive email notifications about online mentions and reviews of your practice via Reputation Health.
Medical practices need to monitor quality metrics, but reputation monitoring will ensure you are always aware of potential troubles.
Meltwater
A formerly simple news clipping service that helped customers find relevant keywords has since evolved into a powerful media monitoring tool.
An alternative to these tools-
You can either use these tools to get insights into your reviews and online reputation but it won’t guarantee that you’ll get all the good things to hear. Thus, it is important for you to invest in services through which you can buy online reviews and who could be better than Getreviews Buzz when it comes to getting positive reviews for your business. There are many platforms for which you can use our services, from Trustpilot to Zillow, that offer reviews. We can help you get reviews on almost all the platforms.