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Industry: Finance
Whether you aim to rank your website in the SERPs or you want to drive quality leads to your website,
an effective Seach Engine Optimization strategy is all that you need to get the results.
Here’s how we helped PierPoint Mortgage enhance its web presence.
Reliable Mortgage Provider Hits Peak SERPs & Local Listings with Data-Driven Strategy
Background
PierPoint Mortgage has been providing mortgage services across the country since 2003.
For over 50 years, PierPoint Mortgage has been helping people with their financial needs by delivering a range of mortgage products combined with trusted expert advice.
The licensed and certified team of mortgage experts offers a variety of mortgage products to satisfy the needs of borrowers.
Although the website already had a good digital presence, the client entrusted Get Reviews Buzz to elevate new website visitors and maximize the reach of Google My Business profile.
Campaign Summary
Objective
- Increase the number of leads
- Maximize the reach of Google My Business
- Increase the amount of organic traffic from the United States.
- Increase the number of new website visitors from the United States
- Ranking Google My Business in local 3 pack for high search volume Keywords
Strategy
- Off-page SEO
- Optimize Google My Business
- Create different pages for different keywords
- Keywords research for high search volume keywords related to the business
- Improve user engagement and brand recognition by developing a thorough grasp of client personas.
Delivering Result That Matters
Increase In Searches
59%
Witnessed sudden increase in the searches.
Increase In Views
69%
Substantial boost in local views.
Increase In Calls
58%
Website drove quality business leads.
How We Achieved This Milestone
PierPoint Mortgage came to Get Reviews Buzz wishing to improve their organic presence in the United States. With the desire to rank keywords in the local 3 pack as well as significantly increase traffic and calls, they wanted a strategy that covered all bases.
Our in-house teams got to work on an integrated strategy that would exceed the client’s expectations and produce commendable results.